Image: Careers with STEM
Results are in from the 2024 Careers with STEM reader survey, and once again, readers use and value the print resources, with an overwhelmingly response to continue in print.
“I often ask my students if they would prefer the digital version but they prefer the hard copy – please keep it. I love having it in my careers office as it allows me to showcase during sessions what students can aspire to.” 2024 Career Adviser respondent from Qld.
In an era of digital overload, research shows that print media continues to hold a unique position in the information landscape, offering credibility and trust.
This proves more true for Australian regional and remote communities where close to 30% of the population live outside major cities, which are less well-serviced by media. Findings from Australia’s largest survey of media in regional communities shows there is a strong passion for print as the most trusted source of information.
In education settings, whilst students prefer consuming news on their phones, they prefer print for longer-form reading, like magazines, as it facilitates ‘deep reading’.
Since our inception, Careers with STEM has utilised multi-platform storytelling, combining print and digital media to ensure equitable access to career resources and the ability to reach readers where they prefer.
Through Careers with STEM magazines, we ensure students that can’t access reliable internet, or educators that place trust in print, get free access to our resources every Term.
And, once again with the 2024 reader results, we know they are used, valued and shared.